Privacy policy
Last Updated: November 17, 2025
4 Elect Fashion (“we,” “us,” or “our”) operates this website and online store, including all related information, content, features, tools, products, and services (collectively, the “Services”). We are powered by Shopify, which helps us provide these Services to you.
This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit or interact with the Services, make a purchase, or communicate with us.
If anything in this Privacy Policy conflicts with our Terms of Service, this Privacy Policy applies with respect to how your personal information is collected and handled.
By using our Services, you acknowledge that you’ve read and understood this Privacy Policy.
1. Personal Information We Collect
“Personal information” means any information that identifies, relates to, or could reasonably be linked to you. It does not include information that cannot be linked to you.
We may collect or process the following categories of personal information:
Contact Information
Name, email address, billing address, shipping address, phone number.
Financial Information
Credit card or payment information, form of payment, payment verification, and transaction details.
Account Information
Username, password, preferences, and settings.
Transaction Information
Products viewed, added to cart, purchased, returned, exchanged, or canceled.
Communications
Information you share when contacting customer service or communicating with us.
Device Information
IP address, browser type, device identifiers, network connection details.
Usage Information
How you interact with the Services, including pages viewed, actions taken, and navigation behavior.
2. Sources of Personal Information
We may collect personal information from:
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Directly from you (creating an account, making a purchase, contacting us, etc.)
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Automatically (via cookies, tracking technologies, your device, etc.)
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Service providers (payment processors, shipping partners, analytics providers)
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Marketing partners or other third parties
3. How We Use Your Personal Information
Depending on how you interact with us, we may use your personal information for:
Providing and Improving the Services
Processing your orders, fulfilling purchases, arranging shipping, managing your account, enabling returns, remembering your preferences, posting reviews, and tailoring your shopping experience.
Marketing and Advertising
Sending promotional messages (email, SMS, mail), personalized advertising, retargeting, and recommending products based on your browsing behavior.
Security and Fraud Prevention
Verifying your identity, preventing fraud, protecting accounts, investigating suspicious activity, and maintaining secure Services.
Communicating with You
Providing customer support, responding to inquiries, and sending important updates.
Legal Compliance
Responding to legal requests, complying with applicable laws, enforcing policies, or participating in legal proceedings.
4. How We Disclose Personal Information
We may disclose your personal information to:
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Shopify (as our hosted platform)
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Service providers (IT, payment processing, analytics, shipping, storage)
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Business and marketing partners (for personalized advertising and marketing)
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Affiliates or corporate family
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Third parties with your consent
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In connection with business transactions (merger, acquisition, bankruptcy)
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Legal authorities when required by law
Depending on your location, you may have the right to opt out of personal information sharing for targeted advertising.
5. Relationship with Shopify
Our store is hosted by Shopify.
Shopify collects + processes personal information to operate and improve the Services.
Shopify may use your interactions across different merchants for analytics, fraud prevention, and platform improvements.
Shopify is responsible for responding to certain privacy rights requests related to data they process.
You can view their policies here:
https://www.shopify.com/legal/privacy
You may exercise your Shopify-related privacy rights here:
https://privacy.shopify.com/en
6. Third-Party Links
Our Services may contain links to third-party sites.
We are not responsible for their content, privacy practices, or security.
Always review their policies before providing personal information.
7. Children’s Data
Our Services are not intended for children under the age of majority in your jurisdiction.
We do not knowingly collect personal information from children.
If you believe a child has shared personal information with us, please contact us to request deletion.
8. Security + Data Retention
No security system is perfect. While we take reasonable measures to protect your personal information, we cannot guarantee absolute security.
We retain personal information only as long as necessary to:
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Maintain your account
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Provide Services
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Comply with legal obligations
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Resolve disputes
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Enforce agreements
9. Your Rights + Choices
Depending on your location, you may have the following rights:
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Right to Access / Know
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Right to Delete
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Right to Correct
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Right to Data Portability
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Right to Opt Out of Sale or Sharing
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Right to Manage Communication Preferences
You may exercise available rights through our website or by contacting us.
We will not discriminate against you for exercising your rights.
Some requests may require identity verification.
10. Complaints
If you have concerns about how we handle your personal information, you may contact us directly.
Depending on your location, you may have the right to appeal our decision or file a complaint with your local data protection authority.
11. International Data Transfers
Your information may be transferred and processed outside your country of residence.
If transferred outside the EEA or UK, we use approved legal mechanisms such as Standard Contractual Clauses.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time.
Changes will be posted on this page with an updated “Last Updated” date.
13. TikTok Data Sharing (Required Disclosure)
We use TikTok Pixel, TikTok Events API, and other TikTok data-sharing tools to help us analyze performance, improve your shopping experience, and deliver relevant promotions.
TikTok may receive data such as device information, browsing behavior, and purchase activity.
This information helps us optimize ads and reach customers who may enjoy our products.
You may opt out in your browser settings or via TikTok’s privacy settings at any time.
14. Contact Us
If you have questions about this Privacy Policy or wish to exercise your rights, you may contact us at:
4 Elect Fashion
BK Chambers LLC (dba 4 Elect Fashion)
220 Adams Dr, Ste. 280 #1023
Weatherford, TX 76086
United States
Email: karli@4electfashion.com





